Movianto is a company specialising in logistics and distribution services for the healthcare and pharmaceutical sectors. They provide supply chain solutions to pharmaceutical manufacturers, wholesalers, hospitals, pharmacies, and other healthcare providers. Movianto's services include warehousing, transportation, order fulfilment, and a range of other offerings tailored to the specific needs of the healthcare industry.

Challenge

Redesigning the Movianto website lies in balancing its complex service offerings with an intuitive user experience. The site must present detailed information on logistics and healthcare solutions in a way that is easy to navigate, visually appealing, and mobile-friendly, while also ensuring accessibility and performance across devices. Achieving this requires simplifying navigation, enhancing visual hierarchy, and improving mobile responsiveness without compromising on delivering essential content for diverse users, from healthcare providers to pharmaceutical companies.

Solution

To redesign the Movianto website, the solution involves simplifying navigation, enhancing the visual hierarchy for clarity, and ensuring mobile responsiveness. Breaking content into smaller, visually engaging sections will improve readability, while accessibility features such as scalable fonts and appropriate colour contrast will ensure inclusivity. Clear calls to action and faster load times will also enhance user engagement, and continuous user testing will help maintain a seamless and user-friendly experience.

Layout Grid

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Home page design